How To Choose the Perfect Gift Basket

Gift baskets are some of the most delightful gifts you can give a person. They’re highly personalizable, versatile, and a lot of fun to unwrap.

Before you start shopping around for gift baskets, though, you’ll need to do two things. First, know your audience. The items included in a basket should reflect the recipient. A basket filled with coffee-themed goodies likely won’t work for someone who prefers tea. Second, pick a theme. If the basket is intended as a housewarming gift, the items included should be geared toward new homeowners. So, how do you choose the right gift basket? Here are some ideas to help you decide.

Something Consumable

Consumable items can be anything from baby wipes to a bag of coffee, as long as they fit the occasion. A cozy bridal shower gift basket might include tea or a bottle of wine, but a care package for a new mom might consist of snacks for the hospital or even the ingredients to her favorite drink.

Useful Items

Are you delivering a gift to a new homeowner? A BBQ-themed basket or charcuterie board with meats and cheeses would be perfect. Do you have an upcoming baby shower? A baby-themed basket that includes toys and other baby items, such as bibs and onesies, would definitely fit the bill.


Self-care items can be some of the most appreciated things you can include in a gift basket, and it’s an area you can have a ton of fun with. If you’re using self-care items, it’s particularly important to make sure you know your audience, though. Bath bombs, body lotions, and pumice stones or loofahs are great options, but make sure your recipient isn’t sensitive to things such as fragrances or dyes. If you’re unsure whether that’s the case, a plush blanket, puzzle, or pretty journal are also great options.

Now, the fun part: Have a great time shopping!